The blog (and general ramblings) of a freelance web designer

You may have hired a web developer in the past, or perhaps this is your first time. But what do you really need to know before metaphorically jumping into a bed with a web developer? This blog will give you 10 must-ask questions (and reasons why you ask them), to help you avoid crappy developers, […]

Many PR, Marketing and Advertising agencies won’t have web design or development resources in house. They might have a designer who knows their way around Photoshop (bad idea, by the way, to design sites in Photoshop!) – but on the whole, they don’t tend to have experts in UX (User Experience), UI (User Interface), nor […]

Are you wondering if it’s time to hire a freelance web designer? You might be thinking about hiring one for many reasons. Maybe your site is looking outdated, or not performing well in search results. Or maybe you just don’t know what to do with the design of your site. Whatever the reason, there are […]

I was speaking to a friend of mine who runs a restaurant. We discussed a lot over a virtual glass of whisky (via Google Meet) and we talked about how the restaurant industry has embarked on a major digital shift. Those who’ll endure the pandemic and come out stronger need a website that handles this […]

This article’s approach to the ever-shifting variable that is “Conversion Rate” is going to be addressed much in the way your site should be. That is, with: No fluff, No hype, With Transparency, and with a Clear and Pre-meditated Direction. To presume your potential customers won’t subconsciously detect a lack of confidence, passion, and direction […]

Let me start by saying, getting 100/100 on a production website that isn’t just some text on a page is pretty hard to do, if not impossible. There are so many factors that make up your site speed and it’s virtually impossible to get the holy grail of a perfect score. But, we can try! […]

It’s 2018, and this year is already flying by. You might be a fellow web designer or web developer – or you may be someone looking to launch a website yourself. Either way, I’ve compiled a list of essential pre-launch tasks you really should undertake.

I recently found myself needing to create an infinite loop of posts. So once you’re reading a blog article, you can click to the next one. But what happens when there aren’t any more to read? Well, the client wanted it to go back to the first post. So, I wrote this little gem. Feel free to use:

On many occasions, I find the need to create a custom post type, and on top of that, I don’t just want to display 10 posts in the archive. So, with a bit of ‘pre get posts’ magic, we can set the number of posts to display, just like you would with a normal WP […]

I’ve just got my new MacBook Pro, along with my new HD Vertical screen and it’s improved my workflow no end. The ability to have masses of code all in one huge list is making life infinitely easier. I’d highly recommend a vertical screen for anyone who is serious about coding.

I see it all too often. Design for the sake of pretty design. Now, don’t get me wrong, a site should look great – there is no question about that. But what it shouldn’t ever do is put design above your core goal.

Well, it isn’t! I speak to so many young people looking to forge a career as a freelance web designer or developer and they underestimate just how much time and effort goes into making a solid business.